Vodafone, the world’s largest telecommunication company based on revenue, has launched its own Twitter desktop app. Recently, Vodafone has shifted much of its energy on marketing through Twitter, and has tried to capitalize on the popularity of the micro-blogging site. It appears as if Vodafone has fully comprehended the over whelming power of social networking these days.

Vodafone Denmark has recently released a Twitter desktop application along with a Twitter mobile application and named it “Vodafone Update”. Not only this, Vodafone India and Vodafone Egypt recently launched an online customer service through Twitter in order to resolve the problems Vodafone users are facing with their tweets.

The “Vodafone Update” features a variety of functions. Some of them are-

* View and update status messages on Twitter, Facebook, MySpace and LinkedIn at one go

* Post tweets, reply to friend’s messages in the social networking sites

* Search for real-time news in Twitter

* Upload photos to different networks with a single click

* Easy to download and use